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Earning Clients for Life as a Trusted Advisor
Competition, commoditization, client sophistication, and transparent markets mean that few services can be truly differentiated in their own right. Strong, enduring client relationships, therefore, are the lifeblood of most organizations. Long term relationships serve another key function in today’s tumultuous markets: they reduce risk for both clients and service providers. It’s not easy, however, to […]
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Should You Trust First Impressions?
A large body of research shows that when we meet someone for the first time, we make judgments about their trustworthiness and competence in a fraction of a second. We do this based on a variety of clues, including physical appearance, facial characteristics, posture, gestures, and so on. This makes sense from an evolutionary perspective. […]
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