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Big-Picture Thinking (Part 2)

Big picture thinking: Clients treasure it; Executives want it from their managers; and Kings, queens, and presidents have sought out generals who exemplified it. We’ve never been quite sure where it comes from, though. President Lincoln finally found in Ulysses S. Grant, for example, a strategist to counter the South’s brilliant General Robert E. Lee. […]

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Steps to Grow Your Client Base Now

I. IDEAS FOR ADDING VALUE AND BUILDING LOYALTY ———————————————————————————————— Steps You Should Take Now to Grow Your Client Base ———————————————————————————————— January is a good time to reflect on ways to grow your client base during the coming year. Creating quantitative goals and detailed plans can be useful but also dry and limiting; I focus instead […]

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Seven Principles for Retaining Your Clients

I. IDEAS FOR ADDING VALUE AND BUILDING LOYALTY   ——————————————————————————————————— Seven Principles for Retaining Your Clients During Uncertain Times ———————————————————————————————————   A friend recently confided in me, “Things are so bad that I haven’t seen a client in nearly a month.” Another, though, took two weeks to return my phone call because she has been […]

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