It Starts With Clients
Learn specific strategies to attract more clients, grow existing relationships, and move confidently from a first meeting to a signed contract.
Andrew Sobel, author of the international bestsellers Clients for Life and Power Questions, offers a proven, 100-day plan for conquering 14 tough client development challenges and growing your client base in any market conditions.
It Starts With Clients is based on 25 years of unique research, including personal interviews with over 8000 top executives and successful rainmakers. It presents a practical roadmap for winning more new clients and growing your existing relationships.
You’ll learn specific strategies to move confidently and predictably from a first meeting to a signed contract, and discover the agenda-setting techniques that create a steady stream of sole-source business. You’ll master the art of reframing client requests, leading to broader, higher-impact engagements. You’ll dramatically sharpen your ability to ask the powerful questions that can transform your client relationships. And, you’ll learn to develop advisory relationships with influential C-suite executives. Andrew illustrates each weekly challenge with real-life examples drawn from thousands of executive meetings. He shares success strategies from having grown and led three highly successful professional service businesses.